Client Overview
TCB Drones, one of the first Black-owned organizations in Texas licensed to provide drone pilot training, continues to expand its impact through drone education, aerial services, and community partnerships.
The Challenge
As one of the first Black-owned, licensed drone companies in Texas, TCB Drones needed more than visibility—they needed credibility and conversion. At the National Black Business Convention, the challenge was two-fold:
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Educating attendees on the accessibility and opportunities within obtaining a drone pilot license through the TCB Drone Academy.
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Converting interest into real partnerships that could expand their business impact in photography, videography, and STEM education programming.
The Solution
BrandFelt Activation designed a two-day booth experience that transformed awareness into action.
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Developed the concept of a “Flight Crew” ambassador team trained to advocate for TCB Drones’ services, programs, and licensing opportunities.
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Built a booth experience that positioned the brand as a launchpad, complete with interactive storytelling and branded touchpoints.
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Created conversation flows and engagement prompts for ambassadors to guide attendees from curiosity to sign-up.
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Managed vendor relationships, logistics, and quality control to save TCB Drones both time and resources.
The Results
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200+ leads subscribed to learn more about TCB Drones’ services.
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50+ sign-ups for the Drone Academy webinar, translating interest into concrete program enrollment.
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Multiple partnership calls scheduled with organizations exploring collaboration opportunities.
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Attendees left not just informed, but inspired about how drone technology could empower their careers, businesses, and communities.
Ready to Activate
Ready to transform your next booth into a business growth engine? Schedule a call with BrandFelt Activation today and let us help you create experiences that drive sign-ups, partnerships, and long-term impact.